Why berries are called the «new gold» of agribusiness

People often ask why we picked berry crops for Kustix's first projects. The reason is simple: today it's one of the most interesting and fastest-growing segments of agriculture.

📈 Demand grows faster than supply

Buyers increasingly choose fresh berries over frozen ones. At the same time, finding genuinely large, sweet, high-quality raspberries on supermarket shelves is still hard.

The market needs reliable suppliers of quality produce.

⚡ Fast path to harvest

Berry crops start delivering a commercial harvest much sooner than most fruit trees.

For agro-sharing that matters: the production cycle starts up faster and the plantation's results show up in a foreseeable timeframe.

🌱 High land efficiency

Modern varieties and growing techniques allow high yields even on relatively small plots. Every hectare works at maximum efficiency.

🚚 A broad sales market

Fresh berries are in demand from:

• retail
• supermarket chains
• confectionery production
• restaurants
• processing

Demand comes from several directions at once.

Why Kustix

This is why Kustix starts its journey with berries. We bring together technology, farmers and people who want to take part in modern agriculture through real agricultural assets.